Bodybuilding brothers from Newark open new fitness studio, Transform Middlebeck, on Bowbridge Lane, near Gannets cafe in Middlebeck

A new fitness studio is set to open with the aim of providing a more personal fitness experience than chain gyms.

Transform Middlebeck, on Bowbridge Lane, based in the old bike hub near Gannets cafe in Middlebeck, is the latest venture by brothers by Craig and Nathan Allwood, of PTT Personal Training in Fernwood.

The studio is holding a launch event on Saturday (February 17), from 11am to 3pm, giving visitors a chance to find out what’s on offer, chat with instructors and win free class credit to have a go for themselves.

Craig said: “We want to cater to everyone and want get the Middlebeck community as active as possible.

“Our trainers can adapt classes to meet the needs of the users whatever their ability, we have low-impact classes for the elderly, sessions for kids and our bootcamp which is a bit more intense.

“So you could be a complete novice or really into your fitness, we have something for everyone.

“Urban and Civic gave us the opportunity to do this, to expand what’s on offer for the new houses being built and I think we go hand in hand.

Classes officially start from Monday (February 19) with morning and evening sessions available each week from Monday to Saturday and after school sessions to encourage youth to engage with fitness.

Nathan said: “What we wanted to do was offer something a bit different and a bit more personal.

“We’ll be doing to one on ones but also small groups of up to ten in classes too.

“I’ve been doing this for 23 years now — by keeping it small, it’s less intimidating, you get better tuition and you get more out of the experience.”

The brothers have a background in body building and male physique competitions, but have also taken on running the London Marathon and white-collar boxing for charity.

All classes can be booked through the handy Glofox App, allowing visitors to browse what’s on offer and what suits their health goals best, with a 10% discount for new members using code: WELCOME10.

The flexibility means that people can book one session at a time or multiple, but the more classes someone books, the cheaper the individual cost of each session becomes.