Nottinghamshire County Council launches its first-ever Robin Hood survey

The first-ever county council survey dedicated to the world-famous Robin Hood legend launched today (January 13).

The survey gives residents and visitors the chance to give their views on how they see the Nottinghamshire legend, in terms of his image and how he is used to promote the city and the county attractions such as Sherwood Forest and Nottingham Castle.

Created by Nottinghamshire County Council, it also includes a series of questions targeted at businesses from the area to help gather research on how they may use the Robin Hood brand.

It comes off the back of Nottinghamshire County Council’s visitor economy consultation in 2023 which revealed that Robin Hood and Sherwood Forest were by far the most popular element of the city and county’s tourism offer.

Feedback from attendees suggested that even more could be done to showcase the legend.

Councillor Keith Girling, the county council's cabinet member for Economic Development and Asset Management, said: “We all know that we have something unique here in Nottinghamshire which we are very proud of.

“The Robin Hood legend and his historic home, Sherwood Forest, are known and loved across the world.

“With so many versions of Robin shown on TV and cinema screens over the decades, we want everyone to tell us what they think of Robin Hood now.

“Following recent meetings, we know that key partners involved in tourism are also keen to make the most of this global brand and have welcomed this survey.

“Robin Hood has the potential to be an even bigger asset for us and boost our overall city and county visitor economy, which is already worth more than £2 billion.”

The survey will be open until February and anyone from residents and visitors are encouraged to take part. There is also a section dedicated to the business community.

Feedback from the survey will help the county council put an action plan together to set out the best ways the council and partners can use the Robin Hood brand and develop an offer using current resources.

Those who take part in the survey have the option to enter a prize draw to win a one-night deluxe pod stay for three at Holme Pierrepont Country Park campsite, courtesy of Serco, which manages the park on the county council’s behalf.